finance niche
Working adults 25-50 saving, investing and chasing side income.
Estimated RPM
$18 - $35
Per 1,000 monetised views
Competition
high
Differentiation matters
Best format
Long-form
80% of output suits long-form
Peak season
January, April, December
Plan uploads ahead of these months
Concrete first uploads, not themes. Each one is a full video premise.
Study the title patterns and pacing before you publish. These are the benchmarks your thumbnails sit next to.
Graham Stephan
@GrahamStephan
Investing + real estate, US-focused
The Plain Bagel
@ThePlainBagel
Sober explainers, CFA-grade
Two Cents
@TwoCentsPBS
Animated personal-finance explainers
The fastest route for this niche is the Explainer format in the 2D Flat & Simple art style. NextGen Studio writes the script, generates every scene in that style with a consistent cast, narrates it, and returns an upload-ready video.